Lyman and Linda White founded Cheese Importers in 1976, and their children, including Clara and Samm White, now run it. Since 2012 the market has occupied Longmont's original 1931 power plant on Main Street, with more than 500 cheeses, charcuterie, imported pantry goods and gifts, plus a wholesale division supplying restaurants and grocers. Moxie Bread Co. reopened its cafe space in 2025.