Due South at 802 S. Public Road, Suite A launched in 2016 when founder Noel DeVries transformed over thirty years of collecting antiques and selling through small flea market booths into a brick-and-mortar family-operated boutique that combines the unique talents of four family members. Recognizing that her daughter Dennae brought photography expertise and fashion sensibility, son-in-law Brett specialized in custom furniture construction, and Brett's mother Cathy contributed extensive crafting knowledge, Noel envisioned a lifestyle destination where their complementary skills would create something greater than individual contributions. The store's name 'Due South' reflects the family's southern roots while the integrated concept features free-spirited women's clothing carefully curated by Dennae, custom-made farmhouse furniture built by Brett, antique treasures collected by Noel, and the BREW coffee shop serving quality coffee and tea that transforms shopping into a café culture experience. Operating Monday through Saturday 9:00am-6:00pm, Due South positions itself as a welcoming community space where customers browse vintage and antique décor, seasonal home décor, women's clothes and accessories, children's clothes, gifts, and DIY products including Chalk Paint®, all while enjoying beverages in an environment that emphasizes quality craftsmanship over mass production. Through its family-oriented approach blending retail with social gathering, Due South has established itself as a Lafayette lifestyle destination where shopping becomes an experience rooted in family values, southern hospitality, and appreciation for handcrafted quality.